Voluntary arts organisations need to promote themselves and their projects in order to increase their membership, encourage people to participate in their activities and events, increase their audiences, build a good reputation and gain credibility for their work. This can seem like a daunting task especially if you’ve never done it before.

This Briefing guides you through the process of planning and organising and creating your publicity materials, building a media contact list and getting the word out about your group's activities!

Download Briefing 74: Publicity Explained